HCP-Pt Breast Cancer Awareness Month 2024: Key Insights from Doctor-Patient Conversations As Breast Cancer Awareness Month 2024 unfolds, the focus goes beyond raising awareness—it’s about deepening our understanding of patient experiences and treatment pathways. For pharmaceutical and life sciences companies, this month
Research A Comprehensive Guide to Patient Journey Mapping Patient journey mapping is a powerful technique that helps us understand the entire experience a patient goes through, from the first symptoms to the completion of treatment. By mapping out this journey, healthcare
Brand Builder The Importance of Message Testing Research In the fiercely competitive landscape of small biotech companies, the ability to effectively communicate a clear and compelling message is paramount. Message testing research serves as a valuable tool to improve direct communications
Brand Builder The Art of Creative Concept Research Creativity plays a vital role in capturing you target audience’s attention and establishing an emotional bond. Creative concept research empowers small biotech companies to explore and refine various creative approaches, ensuring their
Brand Builder Market Positioning Research: Carving a Niche in the Biotech Market Effective market positioning is crucial for small biotech companies to establish a strong foothold and thrive. Market Positioning research enables biotech companies to define their unique value proposition, differentiate themselves from competitors, and
Brand Builder How Improv Made Me a Better Market Research Moderator Market Research Moderator Techniques Overlap with Improv It might surprise you to know that being a market research moderator and improv comedy are a lot alike. I’ve been doing improv for less
Brand Builder A Powerful Pair: Market Research Agencies and Pharmaceutical Medical Affairs Pharmaceutical medical affairs teams play a pivotal role for biopharmaceuticals launching their brands. They serve as the bridge between science and practice, ensuring that healthcare providers are well-informed about the latest innovations in
Brand Builder 4 Essential Pillars of Pharmaceutical Brand Building So you’re managing a new pharmaceutical product that has a lot of promise. How do you take that promise to build a strong brand that your target patients and physicians will be
Research Comprehensive Guide to Market Research in Pharma and Life Sciences Market research is a critical component in the life sciences and biopharma industries, providing the necessary insights to make informed business decisions. This comprehensive guide aims to highlight the importance, types, key components,
Talent Community ZoomRx Recruitment: We have some news for you As a professional whose credentials have caught our attention, we want to share some exciting news and developments here at ZoomRx. Endpoints News recently wrote about a new innovation ZoomRx has developed using
Talent Community What does work culture mean to you? What does ‘work culture’ mean to you? At ZoomRx, we believe that an organization’s culture is crucial to building a productive and happy work environment. Five to Our work culture is defined
Talent Community Exciting Growth and Promotion Opportunities at ZoomRx! I hope this email finds you well. I wanted to reach out and tell you about the unique and exciting growth and promotion opportunities for employees here at ZoomRx. We believe in recognizing
Talent Community Unlocking your ZoomRx Potential: A Guide to Performance Management At ZoomRx, we understand that our success is driven by our people. We are committed to fostering a work environment that not only enables you to excel professionally but also supports your personal
Talent Community Celebrating the Achievements of Our Workforce this Labor Day! This Labor Day, amidst festivities and relaxation, we are reminded not only of the contributions that the workforce makes to our organization but also of the incredible talent that drives our success. We
Talent Community ZoomRx Acquires Vivisum Partners At ZoomRx, our mission is to help our clients unlock breakthroughs that improve the lives of those who will be affected by our work. Recently, we have acquired a small company named Vivisum
Talent Community Explore PERxCept(Digital Tracker): 360° Insight into Life Sciences Campaigns! At ZoomRx we have various impactful products (Ferma.AI, PERxCEPT, & HCP-PT). This newsletter will focus on our PERxCEPT product to give you some insight into the exciting developments at ZoomRx. PERxCEPT(Digital Tracker)
Talent Community Reflecting on a Remarkable Year: Achievements, Growth, and Gratitude at ZoomRx! The holidays are here. One thing we can all feel during this season is gratitude and we have a lot to be joyful for here at ZoomRx! As we continue our mission to
Promotional Tracking Top 10 Pharma Sales Metrics You Need to Drive Physician Adoption In today's competitive pharma market, data is king. But what kind of data matters most? This blog cuts through the noise to reveal the top 10 pharma sales force effectiveness metrics you need
Brand Builder From Script Share to Market Share: Strategies for differentiating your treatment in a competitive market. We will cover the best methods for researching what other treatments target HCPs consider for target patients when making RX decisions. Event Details: i. Title: From Script Share to Market Share: Strategies for
Ferma Engine The Rise of AI in Pharmaceutical Industry Imagine a world where groundbreaking drugs are developed at lightning speed and data-driven decisions are made with unparalleled accuracy and speed. This is the promise of Artificial Intelligence (AI) in pharmaceutical industry, a
News Merck takes a slim lead in oncologists' perceptions amid a 'fiercely competitive' environment Merck’s cancer drug giant Keytruda has helped the Big Pharma top how oncologists see cancer drug makers, but no one company is dominating the field. That’s according to the latest report
Promotional Tracking Hey Pharma–Do You Know What Your Customers Really Want? This article originally appeared in Pharma Exec April 24, 2024 Running a healthcare practice is hard, filled with critical daily activities that aren’t covered in medical school. Patients need help with their
News Pfizer takes top spot in docs' vaccine ranking by 'huge margin' Physicians are unequivocal about who is the big kahuna in the vaccine industry. Asked to rank vaccine manufacturers on five metrics, physicians produced a leaderboard that reads Pfizer, yawning gap, Merck. ZoomRx generated
