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Aravind Nagarajan

Aravind Nagarajan

6 posts •
Empowering a leading biotech manufacturer to make data-backed decisions in the eleventh hour [Case Study]
Launch Excellence

Empowering a leading biotech manufacturer to make data-backed decisions in the eleventh hour [Case Study]

Commercial launches move fast and critical decisions need to be made in a matter of days. See how ZoomRx empowered a leading biotech manufacturer with the necessary insights to make data-backed decisions in real time.

  • Aravind Nagarajan
    Aravind Nagarajan
1 min read
ESMO 2020 delivered data representing major progress in oncology, as oncologists grow more accustomed to the virtual format
Conferences

ESMO 2020 delivered data representing major progress in oncology, as oncologists grow more accustomed to the virtual format

Oncologists are growing accustomed to attending the field’s major meetings virtually, with AACR, ASCO, and now ESMO 2020 having gone fully digital. While the virtual format has undoubtedly impacted attendees’ experiences and

  • Kinga Zapert
    Kinga Zapert
  • Aravind Nagarajan
    Aravind Nagarajan
  • Nithya Jyothi
    Nithya Jyothi
  • Varun Venkatesan
    Varun Venkatesan
5 min read
Embracing Agility in Pharma Market Research
Customer Engagement

Embracing Agility in Pharma Market Research

The following is based on a presentation given by ZoomRx at the Pharma Market Research Conference in Newark, NJ on Feb 5-6, 2020. Please reach out via the form at the bottom of

  • Aravind Nagarajan
    Aravind Nagarajan
  • Candy Lui
    Candy Lui
3 min read
Oncologists on ESMO 2019 and the Potential Impact of Key PARP Inhibitor Data
Conferences

Oncologists on ESMO 2019 and the Potential Impact of Key PARP Inhibitor Data

Following this year’s ESMO annual meeting we asked a group of oncologists practicing in the US to weigh in on Europe’s biggest oncology conference. Oncologists expressed general excitement about the meeting,

  • Aravind Nagarajan
    Aravind Nagarajan
  • Kinga Zapert
    Kinga Zapert
3 min read
Evaluating Print vs. Digital Aids in Oncology
Promotional Tracking

Evaluating Print vs. Digital Aids in Oncology

Equipping reps with digital visual aids is a time and cost-intensive exercise. Consequently, sales leadership teams find themselves grappling with the questions: The conventional logic is that digital aids enable sales reps to

  • Aravind Nagarajan
    Aravind Nagarajan
2 min read
We’ve tracked oncology promotional efforts for 120+ brands across 60,000 interactions over the last 5 years.
Promotional Tracking

We’ve tracked oncology promotional efforts for 120+ brands across 60,000 interactions over the last 5 years.

This post was updated with refreshed data as of 1/30. The high-level findings as reported by Fierce Pharma are available here. Below are 4 keys to driving high-impact details... Oncology sales strategies

  • Aravind Nagarajan
    Aravind Nagarajan
3 min read

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