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Neeharika Nori

Neeharika Nori

3 posts •
Evaluating Messaging Benchmarks Across Key Therapeutic Areas: Oncology, Rare Disease, and Immunology
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Evaluating Messaging Benchmarks Across Key Therapeutic Areas: Oncology, Rare Disease, and Immunology

Following our prior analysis of overarching trends in healthcare professional (HCP) message recall and effectiveness across the pharmaceutical market, we’ve now explored three key therapeutic areas in greater depth: Oncology, Rare Disease,

  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
  • Neeharika Nori
    Neeharika Nori
  • Anna Chubaeva
10 min read
Pharma Messaging Benchmarks: Optimize Recall, Effectiveness & HCP Engagement
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Pharma Messaging Benchmarks: Optimize Recall, Effectiveness & HCP Engagement

Launching a pharmaceutical brand is a high stakes endeavor, and ensuring that sales reps deliver the right messages at the right time is critical to success. However, navigating the complexity of pharmaceutical brand

  • Neeharika Nori
    Neeharika Nori
  • Anna Chubaeva
6 min read
Digital Tracker

A New Way of Tracking Digital: Leveraging Observed Online HCP Behavior in the Infectious Disease Marketplace

Access the case study to understand how Digital Tracker (PERxCEPT) helped a Top 10 Pharma company strategically strengthen their online presence ZoomRx Blog - Omnichannel myths WP First Name* Last Name* Email* Company*

  • Harshini Kumaran
  • Meenakshi Deenadayalan
  • Neeharika Nori
    Neeharika Nori
1 min read

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