Talent Community Unlocking your ZoomRx Potential: A Guide to Performance Management At ZoomRx, we understand that our success is driven by our people. We are committed to fostering a work environment that not only enables you to excel professionally but also supports your personal
Talent Community Celebrating the Achievements of Our Workforce this Labor Day! This Labor Day, amidst festivities and relaxation, we are reminded not only of the contributions that the workforce makes to our organization but also of the incredible talent that drives our success. We
Talent Community ZoomRx Acquires Vivisum Partners At ZoomRx, our mission is to help our clients unlock breakthroughs that improve the lives of those who will be affected by our work. Recently, we have acquired a small company named Vivisum
Talent Community Explore PERxCept(Digital Tracker): 360° Insight into Life Sciences Campaigns! At ZoomRx we have various impactful products (Ferma.AI, PERxCEPT, & HCP-PT). This newsletter will focus on our PERxCEPT product to give you some insight into the exciting developments at ZoomRx. PERxCEPT(Digital Tracker)
Talent Community Reflecting on a Remarkable Year: Achievements, Growth, and Gratitude at ZoomRx! The holidays are here. One thing we can all feel during this season is gratitude and we have a lot to be joyful for here at ZoomRx! As we continue our mission to
Promotional Tracking Top 10 Pharma Sales Metrics You Need to Drive Physician Adoption In today's competitive pharma market, data is king. But what kind of data matters most? This blog cuts through the noise to reveal the top 10 pharma sales force effectiveness metrics you need
Brand Builder From Script Share to Market Share: Strategies for differentiating your treatment in a competitive market. We will cover the best methods for researching what other treatments target HCPs consider for target patients when making RX decisions. Event Details: i. Title: From Script Share to Market Share: Strategies for
Ferma Engine The Rise of AI in Pharmaceutical Industry Imagine a world where groundbreaking drugs are developed at lightning speed and data-driven decisions are made with unparalleled accuracy and speed. This is the promise of Artificial Intelligence (AI) in pharmaceutical industry, a
News Merck takes a slim lead in oncologists' perceptions amid a 'fiercely competitive' environment Merck’s cancer drug giant Keytruda has helped the Big Pharma top how oncologists see cancer drug makers, but no one company is dominating the field. That’s according to the latest report
Promotional Tracking Hey Pharma–Do You Know What Your Customers Really Want? This article originally appeared in Pharma Exec April 24, 2024 Running a healthcare practice is hard, filled with critical daily activities that aren’t covered in medical school. Patients need help with their
News Pfizer takes top spot in docs' vaccine ranking by 'huge margin' Physicians are unequivocal about who is the big kahuna in the vaccine industry. Asked to rank vaccine manufacturers on five metrics, physicians produced a leaderboard that reads Pfizer, yawning gap, Merck. ZoomRx generated
Brand Builder Power of Biopharma Market Research: From Academic Roots to Strategic Insights Welcome to the Brand Builder Blog Series, where we speak with insights professionals around the biopharma industry about their experiences. Our very own Dan Callahan speaks with Julia Chornak, a veteran of in-house
HCP-Pt Generative Dialogues: AI Applications in Qualitative Market Research Exploring Generative Clinical Examples from Closed LLMs Trained on Real-World Data The Power of Real ZoomRx’s doctor patient dialogue research helps pharma brands understand patient journeys, preferences, and prescribing habits at the
ZoomRx AbbVie tops, J&J drops as physicians rank immunology players Immunology is AbbVie’s world, everyone else just lives in it. That is the takeaway from ZoomRx’s analysis of the perceptions of healthcare professionals (HCPs), who overwhelmingly see AbbVie as the top
HCP-Pt A Reading Grade Level Analysis of Language within Real-World HCP-Patient Conversations Measuring the understandability of the language that's being used in real-world clinical discussions. The average healthcare provider speaks at twice the reading grade level as their patients do. Are the most impactful moments
Brand Builder PHYCURE-U How Customer Needs Research Leads to Brand Launch Success Biopharmaceutical companies rely on breakthrough innovations to capture market share. Conducting thorough market research in pharma becomes a cornerstone for those innovative brands’ success. One of the key aspects that cannot be overlooked
Brand Builder PHYCURE-Y: Examining the Role Market Research Plays in Biopharma Brand Launch The nuanced challenges that biopharma brand launch teams must consider prior to launching a new drug include proving efficacy and safety compared to existing options, developing a dosing regimen that promotes patient adherence,
Brand Builder Target Audience Research: Understanding Patient and Physician Needs It’s important to understand the perspective of your target audience to launch a successful biotech brand. In this blog, we explore how comprehensive research on patients and physicians can drive product development,
Brand Builder PHYCURE-C Gaining a Strategic Edge: How Competitor Insights Elevate Small Biotech Brands In the dynamic biotechnology industry, up-and-coming organizations preparing for the launch of new drugs face a myriad of challenges. Among these challenges, existing competitors already control the market, often with the deep pockets
News Hopes and Hurdles: Rare Disease Management Creutzfeldt-Jakob disease is a degenerative brain disorder. It is fatal and occurs in 1-2 persons per 1 million population every year. Pulmonary arterial hypertension is a progressive disorder characterized by high blood pressure,
HCP-Pt The Promise of Precision Medicine: Gene Therapies Bringing Hope to Rare Disease Management HCP-Patient Conversations on Gene Therapies for rare diseases Rare Diseases have long been characterized by large unmet needs for patients and healthcare providers alike, often with a lack of resources and a lack
HCP-Pt Comparing Point-Of-Care Share-Of-Voice with Marketing Share of Voice Pull vs Push: Quantifying the Impact of Marketing Campaigns on Treatment Conversations Pharmaceutical marketing is resource-heavy and it has been notoriously difficult to measure the effectiveness of various initiatives. New prescriptions are the
Ferma Ferma in Focus: A Year in Review ZoomRx has always prided itself as a company that provides answers – not just data. And though this vision has primarily manifested itself during our tenure as a life sciences consultancy services, we feel
