Brand Builder How Improv Made Me a Better Market Research Moderator Market Research Moderator Techniques Overlap with Improv It might surprise you to know that being a market research moderator and improv comedy are a lot alike. I’ve been doing improv for less
Brand Builder A Powerful Pair: Market Research Agencies and Pharmaceutical Medical Affairs Pharmaceutical medical affairs teams play a pivotal role for biopharmaceuticals launching their brands. They serve as the bridge between science and practice, ensuring that healthcare providers are well-informed about the latest innovations in
Brand Builder 4 Essential Pillars of Pharmaceutical Brand Building So you’re managing a new pharmaceutical product that has a lot of promise. How do you take that promise to build a strong brand that your target patients and physicians will be
Brand Builder Effective Positioning Research for Pharmaceutical Brand Launches: ZoomRx's Strategic Approach Executive Summary: In the highly competitive pharma industry, effective pharmaceutical brand positioning is crucial for successful product launches. Positioning defines the unique space a brand occupies in the hearts and minds of its
Brand Builder Oncology Pipeline Perceptions - Assessing HCP Excitement Genentech and Jazz tops among the list of most exciting oncology pipeline assets The Future of Oncology: Which Treatments Excite Oncologists? In the ever-evolving landscape of cancer treatment, the pipeline of new therapies
Research Comprehensive Guide to Market Research in Pharma and Life Sciences Market research is a critical component in the life sciences and biopharma industries, providing the necessary insights to make informed business decisions. This comprehensive guide aims to highlight the importance, types, key components,
Promotional Tracking ASCO 2024: What the Post-conference Survey Reveals This year marked the 60th Annual ASCO Conference—and as befits an august institution, it was noteworthy. Over 40,000 oncologists, industry professionals and patient advocacy activists gathered at Chicago’s McCormick Place
Digital Tracker ASCO 2024: A Surge in Online Engagement Drives Oncologist Interest The ASCO 2024 Annual Meeting, held from May 31st to June 4th, centred on the theme "The Art and Science of Cancer Care: From Comfort to Cure. This post elaborates on the online
Talent Community ZoomRx Recruitment: We have some news for you As a professional whose credentials have caught our attention, we want to share some exciting news and developments here at ZoomRx. Endpoints News recently wrote about a new innovation ZoomRx has developed using
Talent Community What does work culture mean to you? What does ‘work culture’ mean to you? At ZoomRx, we believe that an organization’s culture is crucial to building a productive and happy work environment. Five to Our work culture is defined
Talent Community Exciting Growth and Promotion Opportunities at ZoomRx! I hope this email finds you well. I wanted to reach out and tell you about the unique and exciting growth and promotion opportunities for employees here at ZoomRx. We believe in recognizing
Talent Community Unlocking your ZoomRx Potential: A Guide to Performance Management At ZoomRx, we understand that our success is driven by our people. We are committed to fostering a work environment that not only enables you to excel professionally but also supports your personal
Talent Community Celebrating the Achievements of Our Workforce this Labor Day! This Labor Day, amidst festivities and relaxation, we are reminded not only of the contributions that the workforce makes to our organization but also of the incredible talent that drives our success. We
Talent Community ZoomRx Acquires Vivisum Partners At ZoomRx, our mission is to help our clients unlock breakthroughs that improve the lives of those who will be affected by our work. Recently, we have acquired a small company named Vivisum
Talent Community Explore PERxCept(Digital Tracker): 360° Insight into Life Sciences Campaigns! At ZoomRx we have various impactful products (Ferma.AI, PERxCEPT, & HCP-PT). This newsletter will focus on our PERxCEPT product to give you some insight into the exciting developments at ZoomRx. PERxCEPT(Digital Tracker)
Talent Community Reflecting on a Remarkable Year: Achievements, Growth, and Gratitude at ZoomRx! The holidays are here. One thing we can all feel during this season is gratitude and we have a lot to be joyful for here at ZoomRx! As we continue our mission to
Promotional Tracking Top 10 Pharma Sales Metrics You Need to Drive Physician Adoption In today's competitive pharma market, data is king. But what kind of data matters most? This blog cuts through the noise to reveal the top 10 pharma sales force effectiveness metrics you need
Brand Builder From Script Share to Market Share: Strategies for differentiating your treatment in a competitive market. We will cover the best methods for researching what other treatments target HCPs consider for target patients when making RX decisions. Event Details: i. Title: From Script Share to Market Share: Strategies for
Ferma Engine The Rise of AI in Pharmaceutical Industry Imagine a world where groundbreaking drugs are developed at lightning speed and data-driven decisions are made with unparalleled accuracy and speed. This is the promise of Artificial Intelligence (AI) in pharmaceutical industry, a
News Merck takes a slim lead in oncologists' perceptions amid a 'fiercely competitive' environment Merck’s cancer drug giant Keytruda has helped the Big Pharma top how oncologists see cancer drug makers, but no one company is dominating the field. That’s according to the latest report
Promotional Tracking Hey Pharma–Do You Know What Your Customers Really Want? This article originally appeared in Pharma Exec April 24, 2024 Running a healthcare practice is hard, filled with critical daily activities that aren’t covered in medical school. Patients need help with their
News Pfizer takes top spot in docs' vaccine ranking by 'huge margin' Physicians are unequivocal about who is the big kahuna in the vaccine industry. Asked to rank vaccine manufacturers on five metrics, physicians produced a leaderboard that reads Pfizer, yawning gap, Merck. ZoomRx generated
Brand Builder Power of Biopharma Market Research: From Academic Roots to Strategic Insights Welcome to the Brand Builder Blog Series, where we speak with insights professionals around the biopharma industry about their experiences. Our very own Dan Callahan speaks with Julia Chornak, a veteran of in-house
