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Unlocking your ZoomRx Potential: A Guide to Performance Management
Talent Community

Unlocking your ZoomRx Potential: A Guide to Performance Management

At ZoomRx, we understand that our success is driven by our people. We are committed to fostering a work environment that not only enables you to excel professionally but also supports your personal

  • ZoomRx
    ZoomRx
1 min read
Celebrating the Achievements of Our Workforce this Labor Day!
Talent Community

Celebrating the Achievements of Our Workforce this Labor Day!

This Labor Day, amidst festivities and relaxation, we are reminded not only of the contributions that the workforce makes to our organization but also of the incredible talent that drives our success. We

  • ZoomRx
    ZoomRx
1 min read
ZoomRx Acquires Vivisum Partners
Talent Community

ZoomRx Acquires Vivisum Partners

At ZoomRx, our mission is to help our clients unlock breakthroughs that improve the lives of those who will be affected by our work. Recently, we have acquired a small company named Vivisum

  • ZoomRx
    ZoomRx
1 min read
Explore PERxCept(Digital Tracker): 360° Insight into Life Sciences Campaigns!
Talent Community

Explore PERxCept(Digital Tracker): 360° Insight into Life Sciences Campaigns!

At ZoomRx we have various impactful products (Ferma.AI, PERxCEPT, & HCP-PT). This newsletter will focus on our PERxCEPT product to give you some insight into the exciting developments at ZoomRx. PERxCEPT(Digital Tracker)

  • ZoomRx
    ZoomRx
1 min read
Reflecting on a Remarkable Year: Achievements, Growth, and Gratitude at ZoomRx!
Talent Community

Reflecting on a Remarkable Year: Achievements, Growth, and Gratitude at ZoomRx!

The holidays are here. One thing we can all feel during this season is gratitude and we have a lot to be joyful for here at ZoomRx! As we continue our mission to

  • ZoomRx
    ZoomRx
1 min read
Our ZoomRxers Are Thankful for...
Talent Community

Our ZoomRxers Are Thankful for...

  • ZoomRx
    ZoomRx
1 min read
Top 10 Pharma Sales Metrics You Need to Drive Physician Adoption
Promotional Tracking

Top 10 Pharma Sales Metrics You Need to Drive Physician Adoption

In today's competitive pharma market, data is king. But what kind of data matters most? This blog cuts through the noise to reveal the top 10 pharma sales force effectiveness metrics you need

  • ZoomRx
    ZoomRx
3 min read
From Script Share to Market Share: Strategies for differentiating your treatment in a competitive market.
Brand Builder

From Script Share to Market Share: Strategies for differentiating your treatment in a competitive market.

We will cover the best methods for researching what other treatments target HCPs consider for target patients when making RX decisions. Event Details: i. Title: From Script Share to Market Share: Strategies for

  • ZoomRx
    ZoomRx
2 min read
The Rise of AI in Pharmaceutical Industry
Ferma Engine

The Rise of AI in Pharmaceutical Industry

Imagine a world where groundbreaking drugs are developed at lightning speed and data-driven decisions are made with unparalleled accuracy and speed. This is the promise of Artificial Intelligence (AI) in pharmaceutical industry, a

  • ZoomRx
    ZoomRx
  • Andrew Yukawa
    Andrew Yukawa
4 min read
Merck takes a slim lead in oncologists' perceptions amid a 'fiercely competitive' environment
News

Merck takes a slim lead in oncologists' perceptions amid a 'fiercely competitive' environment

Merck’s cancer drug giant Keytruda has helped the Big Pharma top how oncologists see cancer drug makers, but no one company is dominating the field. That’s according to the latest report

  • ZoomRx
    ZoomRx
3 min read
Hey Pharma–Do You Know What Your Customers Really Want?
Promotional Tracking

Hey Pharma–Do You Know What Your Customers Really Want?

This article originally appeared in Pharma Exec April 24, 2024 Running a healthcare practice is hard, filled with critical daily activities that aren’t covered in medical school. Patients need help with their

  • ZoomRx
    ZoomRx
5 min read
Pfizer takes top spot in docs' vaccine ranking by 'huge margin'
News

Pfizer takes top spot in docs' vaccine ranking by 'huge margin'

Physicians are unequivocal about who is the big kahuna in the vaccine industry. Asked to rank vaccine manufacturers on five metrics, physicians produced a leaderboard that reads Pfizer, yawning gap, Merck. ZoomRx generated

  • ZoomRx
    ZoomRx
3 min read
Power of Biopharma Market Research: From Academic Roots to Strategic Insights
Brand Builder

Power of Biopharma Market Research: From Academic Roots to Strategic Insights

Welcome to the Brand Builder Blog Series, where we speak with insights professionals around the biopharma industry about their experiences. Our very own Dan Callahan speaks with Julia Chornak, a veteran of in-house

  • ZoomRx
    ZoomRx
6 min read
Generative Dialogues: AI Applications in Qualitative Market Research
HCP-Pt

Generative Dialogues: AI Applications in Qualitative Market Research

Exploring Generative Clinical Examples from Closed LLMs Trained on Real-World Data The Power of Real ZoomRx’s doctor patient dialogue research helps pharma brands understand patient journeys, preferences, and prescribing habits at the

  • Vinny Valant
    Vinny Valant
  • Avinash Krishnan
6 min read
Top Immunology Players: Rankings Shift as Physicians Weigh In
ZoomRx

Top Immunology Players: Rankings Shift as Physicians Weigh In

Immunology remains a highly competitive space, with one company standing out above the rest. That is the takeaway from ZoomRx’s analysis of the perceptions of healthcare professionals (HCPs), who overwhelmingly see this

  • ZoomRx
    ZoomRx
3 min read
A Reading Grade Level Analysis of Language within Real-World HCP-Patient Conversations
HCP-Pt

A Reading Grade Level Analysis of Language within Real-World HCP-Patient Conversations

Measuring the understandability of the language that's being used in real-world clinical discussions. The average healthcare provider speaks at twice the reading grade level as their patients do. Are the most impactful moments

  • Vinny Valant
    Vinny Valant
  • Avinash Krishnan
  • Ty Harkness
    Ty Harkness
2 min read
PHYCURE-U How Customer Needs Research Leads to Brand Launch Success
Brand Builder

PHYCURE-U How Customer Needs Research Leads to Brand Launch Success

Biopharmaceutical companies rely on breakthrough innovations to capture market share. Conducting thorough market research in pharma becomes a cornerstone for those innovative brands’ success. One of the key aspects that cannot be overlooked

  • ZoomRx
    ZoomRx
4 min read
PHYCURE-Y: Examining the Role Market Research Plays in Biopharma Brand Launch
Brand Builder

PHYCURE-Y: Examining the Role Market Research Plays in Biopharma Brand Launch

The nuanced challenges that biopharma brand launch teams must consider prior to launching a new drug include proving efficacy and safety compared to existing options, developing a dosing regimen that promotes patient adherence,

  • ZoomRx
    ZoomRx
5 min read
Target Audience Research: Understanding Patient and Physician Needs
Brand Builder

Target Audience Research: Understanding Patient and Physician Needs

It’s important to understand the perspective of your target audience to launch a successful biotech brand. In this blog, we explore how comprehensive research on patients and physicians can drive product development,

  • ZoomRx
    ZoomRx
4 min read
PHYCURE-C Gaining a Strategic Edge: How Competitor Insights Elevate Small Biotech Brands
Brand Builder

PHYCURE-C Gaining a Strategic Edge: How Competitor Insights Elevate Small Biotech Brands

In the dynamic biotechnology industry, up-and-coming organizations preparing for the launch of new drugs face a myriad of challenges. Among these challenges, existing competitors already control the market, often with the deep pockets

  • ZoomRx
    ZoomRx
4 min read
Hopes and Hurdles: Rare Disease Management
News

Hopes and Hurdles: Rare Disease Management

Creutzfeldt-Jakob disease is a degenerative brain disorder. It is fatal and occurs in 1-2 persons per 1 million population every year. Pulmonary arterial hypertension is a progressive disorder characterized by high blood pressure,

  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
  • Kazim Nawaz
    Kazim Nawaz
5 min read
The Promise of Precision Medicine: Gene Therapies Bringing Hope to Rare Disease Management
HCP-Pt

The Promise of Precision Medicine: Gene Therapies Bringing Hope to Rare Disease Management

HCP-Patient Conversations on Gene Therapies for rare diseases Rare Diseases have long been characterized by large unmet needs for patients and healthcare providers alike, often with a lack of resources and a lack

  • Vinny Valant
    Vinny Valant
  • Avinash Krishnan
8 min read
Comparing Point-Of-Care Share-Of-Voice with Marketing Share of Voice
HCP-Pt

Comparing Point-Of-Care Share-Of-Voice with Marketing Share of Voice

Pull vs Push: Quantifying the Impact of Marketing Campaigns on Treatment Conversations Pharmaceutical marketing is resource-heavy and it has been notoriously difficult to measure the effectiveness of various initiatives. New prescriptions are the

  • Vinny Valant
    Vinny Valant
  • Ty Harkness
    Ty Harkness
  • Avinash Krishnan
2 min read
Ferma in Focus: A Year in Review
Ferma

Ferma in Focus: A Year in Review

ZoomRx has always prided itself as a company that provides answers – not just data. And though this vision has primarily manifested itself during our tenure as a life sciences consultancy services, we feel

  • Andrew Yukawa
    Andrew Yukawa
5 min read
Generative AI Security: Preparing Your IT Infrastructure for the Next Big Thing
Ferma Engine

Generative AI Security: Preparing Your IT Infrastructure for the Next Big Thing

Introduction The promise of generative AI has swiftly moved from a concept to a cornerstone of digital transformation in the life sciences industry. As technologies like ChatGPT grab headlines, it's clear they're part

  • Andrew Yukawa
    Andrew Yukawa
4 min read

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