Blog
  • Omnichannel
  • Oncology
  • Conferences
  • PERxCEPT
  • Ferma.AI
  • Launch Excellence
Karni Medh

Karni Medh

10 posts •
Launch Excellence

Hope for Patients with Anemia of CKD: FDA Approves Jesduvroq

GSK plc has announced the FDA approval of Jesduvroq (daprodustat) for the treatment of anaemia due to chronic kidney disease (CKD) in adults who have been receiving dialysis for at least four months.

  • Karni Medh
    Karni Medh
  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
2 min read
Physicians' View of the Industry Giants:
Ranking the Top Pharma Companies
Customer Engagement

Physicians' View of the Industry Giants: Ranking the Top Pharma Companies

The pharmaceutical industry is constantly evolving, and the perceptions of healthcare professionals (HCPs) play a critical role in shaping the public's trust and acceptance of drugs.To understand how physicians perceive the top

  • Karni Medh
    Karni Medh
  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
2 min read
Launch Excellence

The Launch of Amjevita: The First Humira Biosimilar

The world of autoimmune treatments has seen a new addition with the launch of Amjevita, the first Humira biosimilar. Humira, the swiss knife medication, has been available in the US since 2002 and

  • Karni Medh
    Karni Medh
  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
2 min read
Big Tech's Impact on Healthcare and Physician Perspectives
Digital

Big Tech's Impact on Healthcare and Physician Perspectives

"If you zoom out into the future and you look back and ask the question, 'What was Apple's greatest contribution to mankind?' It will be about health."                       - Tim Cook, Apple CEOFor

  • Karni Medh
    Karni Medh
  • Richard Durante
5 min read
Oncology

Oncology Commercial Leadership: Top 5 Pharma Manufacturers

Success strategies of the leading oncology manufacturer repsMany factors contribute to the success of any oncology therapy, beginning with efficacy. Yet, widespread uptake relies on physician prescribing power—and oncologists’ willingness to wield

  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
  • Karni Medh
    Karni Medh
  • Vidhya Hariharan
    Vidhya Hariharan
4 min read
Oncology

Top 10 Pharma Websites Where Oncologists Spend Time

The digital landscape is incredibly diverse and saturated. In order to effectively reach your target customers and have a meaningful impact, you need to understand your customer preferences. Our omnichannel intelligence tool, PERxCEPT,

  • Karni Medh
    Karni Medh
3 min read
Oncologists share exclusive insights on the developments in breast cancer therapies in the past year
Oncology

Oncologists share exclusive insights on the developments in breast cancer therapies in the past year

Breast Cancer Awareness Month (BCAM) is a time to celebrate the strength of breast cancer survivors and to champion all of those who are fighting to eradicate this group of diseases. At ZoomRx,

  • Kinga Zapert
    Kinga Zapert
  • Karni Medh
    Karni Medh
  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
  • Genevieve White
    Genevieve White
5 min read
Going Beyond Impressions: Learnings from Digitally Active Oncology Brands
Oncology

Going Beyond Impressions: Learnings from Digitally Active Oncology Brands

Here, we combine PERxCEPT's digital tracking technology with our agile market research techniques to reveal the true impact of the most widespread digital campaigns on HCP perceptions and real-world behavior.

  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
  • Karni Medh
    Karni Medh
2 min read
Cancer Moonshot: Oncologists express optimism about cutting cancer-related deaths
Oncology

Cancer Moonshot: Oncologists express optimism about cutting cancer-related deaths

Oncologists on the ZoomRx panel express their thoughts on the Cancer Moonshot initiative.

  • Karni Medh
    Karni Medh
  • Kinga Zapert
    Kinga Zapert
  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
4 min read
Returning to In-Person Promotion: Physician Expectations for Sales Rep Vaccination
Customer Engagement

Returning to In-Person Promotion: Physician Expectations for Sales Rep Vaccination

As the COVID-19 vaccine rollout continues in the United States, sales teams across the pharmaceutical industry are considering how and when to increase the volume of in-person promotion.

  • Ty Harkness
    Ty Harkness
  • Karni Medh
    Karni Medh
  • Yashaswi Jajodia
5 min read

All rights reserved ZoomRx - 2020.   Privacy Policy


HOME
PERSPECTIVES
PANELISTS
CAREERS