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Vidhya Hariharan

Vidhya Hariharan

6 posts •
Four Key Salesforce Strategies to Delight Oncologists
Oncology

Four Key Salesforce Strategies to Delight Oncologists

Attributes 5 Point Scale Functional: When the reps deliver well on a particular attribute Dysfunctional: When the reps did not deliver well on a particular attribute 1. I like it that way 2.

  • Vidhya Hariharan
    Vidhya Hariharan
  • Vinoth Rajapandian
6 min read
Oncology

Oncology Commercial Leadership: Traits of Top Oncology Sales Reps

Success strategies of the leading oncology sales reps Many factors contribute to the success of any oncology therapy, beginning with efficacy. Yet, widespread uptake relies on physician prescribing power—and oncologists’ willingness to

  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
  • Karni Medh
    Karni Medh
  • Vidhya Hariharan
    Vidhya Hariharan
4 min read
Oncology

The Three Keys to Memorable Oncology Promotional Messaging

Today’s oncologists are besieged with information. A steady stream of emails, texts, and other electronic notifications compete with an avalanche of scientific papers and journals demanding to be read—all wedged between

  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
  • Vidhya Hariharan
    Vidhya Hariharan
2 min read
The Benefits of Video-Conferences over Phone Calls for Oncology Sales Interactions
Customer Engagement

The Benefits of Video-Conferences over Phone Calls for Oncology Sales Interactions

During the COVID-19 pandemic, video conferences have proven to drive much better results compared to phone calls for oncology sales interactions.

  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
  • Ty Harkness
    Ty Harkness
  • Vidhya Hariharan
    Vidhya Hariharan
3 min read
ASCO20 Delivered Practice-Changing Data in a Highly Accessible, Virtual Format; Despite Reduced Levels of Engagement among Oncologists
Conferences

ASCO20 Delivered Practice-Changing Data in a Highly Accessible, Virtual Format; Despite Reduced Levels of Engagement among Oncologists

Despite the disruption and transition to a completely virtual format, 2020 was not an off-year for ASCO. Nearly all oncologists who attended this year’s ASCO Annual Meeting felt that it represented at

  • Kinga Zapert
    Kinga Zapert
  • Melissa Green
    Melissa Green
  • Nathan DeCarolis
    Nathan DeCarolis
  • Vidhya Hariharan
    Vidhya Hariharan
  • Chloe Moss
    Chloe Moss
  • Carter Broad
    Carter Broad
  • Akshay Krishnan
5 min read
ASCO20 Moves From McCormick Place: Oncologists Prepare for a Virtual Meeting
Conferences

ASCO20 Moves From McCormick Place: Oncologists Prepare for a Virtual Meeting

With the ASCO 2020 Annual Meeting just days away, oncologists are nearly universally planning to “attend” this year’s virtual meeting. However, their participation in the meeting will be less in real-time and

  • Kinga Zapert
    Kinga Zapert
  • Melissa Green
    Melissa Green
  • Vidhya Hariharan
    Vidhya Hariharan
  • Nathan DeCarolis
    Nathan DeCarolis
4 min read

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