Blog
  • Omnichannel
  • Oncology
  • Conferences
  • PERxCEPT
  • Ferma.AI

Digital

A collection of 5 posts

How to Stand Out in a Saturated Digital Market
Digital

How to Stand Out in a Saturated Digital Market

As oncologists are increasingly pressed for time and attention, it's more important than ever for pharmaceutical brands to make the most of their limited online engagement. On average, HCPs spend only 36 seconds

  • Mario Fernando
4 min read
Oncology

Top 10 Pharma Websites Where Oncologists Spend Time

The digital landscape is incredibly diverse and saturated.In order to effectively reach your target customers and have a meaningful impact, you need to understand your customer preferences. Our omnichannel intelligence tool, PERxCEPT,

  • Karni Medh
    Karni Medh
3 min read
Going Beyond Impressions: Learnings from Digitally Active Oncology Brands
Oncology

Going Beyond Impressions: Learnings from Digitally Active Oncology Brands

Here, we combine PERxCEPT's digital tracking technology with our agile market research techniques to reveal the true impact of the most widespread digital campaigns on HCP perceptions and real-world behavior.

  • Manoj Hariharaputhiran
    Manoj Hariharaputhiran
  • Karni Medh
    Karni Medh
2 min read
How to Win in a Crowded Digital Marketplace [White Paper]
Customer Engagement

How to Win in a Crowded Digital Marketplace [White Paper]

Virtually every single HCP can be reached through digital communication, and the costs of increasing the frequency of digital promotion do not scale linearly as they do for sales rep visits. To win

  • Andrew Yukawa
    Andrew Yukawa
2 min read
8 Striking Facts about Biopharma Digital Ads
Customer Engagement

8 Striking Facts about Biopharma Digital Ads

To date, it has been difficult to put into perspective the full breadth of digital promotion HCPs receive. PERxCEPT, a next-generation omnichannel intelligence tool, demonstrates surprising new insights about the digital marketplace.

  • Andrew Yukawa
    Andrew Yukawa
2 min read

All rights reserved ZoomRx - 2020.   Privacy Policy


HOME
PERSPECTIVES
PANELISTS
CAREERS