Blog (Page 6)

ASCO 2023 : From the Oncologists’ Perspective

ASCO Annual Meeting 2023 led with the theme of Improving Patients' Lives Through Collaboration, Research, and Innovation, creating positive experiences among those who attended and generating excitement about practice-changing data. The ZoomRx survey

Oncology

Continuing the Launch Buzz: A Winning Game Plan

Three Keys for Sales Rep Conversations to Keep the Launch Momentum Going Introduction: Successfully launching a pharmaceutical product is incredibly challenging, time-consuming—and costly. The stakes are high, the competition is fierce, and

Digital Tracker

How Did Oncologists Engage With ASCO 2023 Online?

The American Society of Clinical Oncology (ASCO) Annual Meeting 2023, one of the most anticipated events in the oncology community, brought together healthcare professionals, researchers, and industry experts to exchange knowledge and advancements

Research

The Challenges of Managing Chronic Conditions

Section I: Introduction Chronic conditions are pervasive health issues that affect a significant portion of the global population. These conditions, such as diabetes, cardiovascular disease, asthma, and arthritis, require ongoing management to ensure

Launch Excellence

From Triumph to Competition: Humira's Journey and the Rise of Biosimilars

Humira, a name synonymous with swiss knife. It is a drug that could treat all conditions from Rheumatoid arthritis to Ulcerative Colitis. It is a blockbuster drug that rose to prominence amidst challenges

Digital Tracker

Exploring Oncologists' Online Activity during ASCO Conference

The ASCO conference stands as one of the most influential and highly anticipated events in the field of oncology. Each year, it brings together leading HCPs, researchers, and industry experts to share groundbreaking

Digital Tracker

Omnichannel Intelligence Reimagined [Webinar]

Sign up to listen to how ZoomRx measures omnichannel effectiveness in a novel and unique way ZoomRx Blog - Omnichannel myths WP First Name* Last Name* Email* Company* Thanks for your interest. Watch

Research

Balancing Ethics and Innovation in Clinical Trials: A ZoomRx Resource for Healthcare Providers

Clinical trials are a crucial component of developing new treatments and therapies. They have the potential to shed light on the safety and efficacy of medical innovations. However, as with any type of

Digital Tracker

From Promotion to Prescription: Key Insights Connecting Online and Offline Promotional Activity

In today's fiercely competitive market, promotions play a crucial role in driving brand awareness, customer engagement, and ultimately, sales growth. To unravel the true impact of promotion across offline and online channels, we

ACOG 2023: A Recap of the Leading Conference in Women's Healthcare!

American College of Obstetricians and Gynecologists (ACOG) 2023, the prestigious conference dedicated to advancing the field of obstetrics and gynecology has taken place from May 19th at Baltimore, MD and has come to

Launch Excellence

Advancing Schizophrenia Treatment: Exploring UZEDY and Abilify Asimtufii

Introduction: Schizophrenia, a complex mental health condition, requires ongoing management to enhance the quality of life for individuals affected by it. Recent advancements in medical science have introduced two innovative treatments: UZEDY and

Launch Excellence

A Game-Changer for Narcolepsy: Lumryz (Sodium Oxybate) Takes Center Stage with Once-Nightly Dosing

Introduction: Living with narcolepsy can be challenging, especially when excessive daytime sleepiness and cataplexy disrupt daily life. Lumryz (sodium oxybate), a once-nightly extended-release oral suspension, offers new hope for patients. In this blog

Ferma

EHA 2023: Key Sessions to Watch Out!

The European Hematology Association (EHA) is a leading organization committed to advancing patient care, research, and education in hematology. As the largest European-based organization connecting hematologists globally, it supports career development, promotes research,

Conferences

Key Highlights from DDW 2023: A Comprehensive Recap!

Digestive Disease Week (DDW) is the world's largest gathering of physicians and researchers in the fields of gastroenterology, hepatology, endoscopy, and GI surgery. DDW provides an invaluable forum for advancing knowledge and understanding

What HCPs Really Think: A Revealing Look at Industry Leaders & Challengers in 5 Therapeutic Areas

Healthcare providers (HCPs) are crucial decision-makers in prescribing and recommending treatments to patients. As such, their perceptions and opinions of pharmaceutical manufacturers and their products are highly relevant. Recent research indicates that two-thirds

Launch Excellence

Arexvy: A Promising Breakthrough in RSV Prevention for Older Adults

Introduction: ZoomRx is excited to share the latest developments regarding Arexvy, the world's first respiratory syncytial virus (RSV) vaccine for older adults. Recently approved by the US Food and Drug Administration (FDA), Arexvy

Digital Tracker

Navigating the Diabetes Space : Three Key Insights on HCP Traffic to Product Websites

Diabetes has become a significant public health concern, with over one in ten people affected by it worldwide. The diabetes space is highly competitive, with more than forty branded drugs in the market

News

The Rise of The “Skinny Jab"

Over the past year, the demand for weight loss medications has increased dramatically and so-called "skinny jab" drugs (GLP-1 receptor agonists Wegovy, Ozempic, and Mounjaro) have consistently struggled to avoid drug shortages. This

Launch Excellence

Transforming Post-HCT Care for Blood Cancer Patients - Insights from Oncologists

Introduction: Omisirge, the revolutionary stem cell therapy developed by Gamida Cell, has recently received FDA approval and is poised to revolutionize the post-HCT (hematopoietic stem cell transplantation) journey for patients with blood cancers.

News

The Power of Your Voice: How ZoomRx Helps Healthcare Providers Drive Pharma Market Research

The Power of Your Voice: How ZoomRx Helps Healthcare Providers Drive Pharma Market Research In today's rapidly evolving healthcare landscape, it is critical for pharmaceutical companies to gather timely and accurate feedback from

Ferma

AUA 2023 Recap!

The 2023 American Urological Association (AUA) Annual Meeting has come to a close. With over 23,000 members worldwide, the AUA is a leading organization dedicated to advancing the field of urology. The

Digital Tracker

The Untapped Potential of Email Marketing in Oncology

Email marketing has become an essential tool for businesses across industries, and pharmaceutical companies are no exception. With the ability to personalize messages, provide relevant information, and extend their reach in a cost-effective

News

2022 Earnings Story of Pharma Giants: A Look at Their Financials, R&D, and M&A Strategies

Introduction: The 2022 annual earnings reports for the leading global pharmaceutical companies have been released, providing a comprehensive overview of the industry's performance and strategic priorities. Our analysis of these reports aims to

Conferences

AAN 2023 Key Takeaways and Highlights!

The American Academy of Neurology (AAN) recently held its 75th annual meeting, a platform that aims to advance high-quality, patient-centered neurologic care and elevate the career satisfaction of its members. The conference, which

Digital Tracker

Maximizing Oncologist Engagement: Insights into Driving Traffic to Brand Websites with PERxCEPT

Oncologists often turn to official product websites as a source of information to stay updated with the latest medical products and treatment options available to their patients. These websites provide valuable information on